recent interviews

contributors

Inside 'The Customer Is Always Wrong' by Mimi Pond

Inside 'The Customer Is Always Wrong' by Mimi Pond

Pond's expert exploration of relationships, friendship and the curveballs of life is an exceptional period piece exploring the end of the 1970's through stories that are present in every generation.

---

customer.endpapers.jpg

The people you know and spend time with do not define you, but they do shape you and become intrinsically involved in your own being. Mimi Pond's semi-autobiographical The Customer Is Always Wrong explores the turbulent past of Pond herself through seven chapters chronicling her life and the life of those involved in the Imperial Cafe. Anybody who has worked through their own trying times along the kind-hearted but severely misguided and the outright shady out-for-themselves people of the world will find these stories eerily relatable, even if you have no connection to 1980's Oakland.

Madge is an aspiring cartoonist waiting tables at the Imperial, living a life not quite in line with what she imagined but working towards greater goals. Not much luck in the romance department, some work days feel like they can't get any worse, her only confidants are the hopeless junkies and other lost souls that work at or frequent the cafe. At least the manager is easy to confide in.

customer.interior209.jpg

Pond's depiction of her setting, characters and situations immediately and fully transports you in her world. Shifting seamlessly between extremely personal and intimate depictions of love and heartbreak into quaalude-fueled car chases, bathroom overdoses and heart-to-heart conversations with complete ease. While color can make certain books pop and enhance the story, the one color tone of The Customer is Always Wrong encourages you to seek out the detail of each page. You want to know more about the person in the diner in the background, you want to know more about the people living in the decrepit blacked-out apartment and how they got that way - you can't help but care about these characters and their stories.

customer.interior44.jpg

---

The Customer is Always Wrong is available now via Drawn & Quarterly. Mimi Pond's personal website can also be found at this link.

New Releases: October 18th, 2017

New Releases: October 18th, 2017

New Releases: October 11th, 2017

New Releases: October 11th, 2017